Segment any visitor based on session context

• Type: Epic
• Status: Closed
• Priority: Minor
• Resolution: Completed
• Affects Version/s: None
• Fix Version/s: None
• Component/s: Segmentation
• Labels:
  • 7.2
• Epic/Theme:
  • Segmentation
• Epic Status: Done

Some types of information are not known until a visitor actually interacts with an experience, things like current items in shopping cart, current geo-location, previous page. Yet this data is often one of the most relevant ways of personalizing, allowing pages to adapt to user interaction in real-time, especially for anonymous visitors where information is limited.